The Perfect Marriage: Agile & Growth-Driven Design

[fa icon="calendar'] Oct 21, 2016 11:21:44 AM / by Jeff Thomas posted in Content Marketing, Web Design, Inbound Marketing, Growth-Driven Design, agile

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 I'm blessed to be married to the woman of my dreams! We've been married for more than 34 years, and she still takes my breath away just by walking in the room. But it's definitely NOT a perfect marriage, mostly because I'm such a far cry from being a perfect husband. (Pssst... she's not perfect either, as was evidenced this morning when she burned my breakfast.) All marriages experience times of strain and struggle, and ours is no exception. But the principals associated with agile project management techniques, and growth-driven design are such a perfect, seemingly strainless match, that you might conclude that they were cut from the same cloth. And you'd be right.

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A Guide to Digital Marketing Strategy (part 3 of 3)

[fa icon="calendar'] Sep 27, 2016 10:49:36 PM / by Jeff Thomas posted in Content Marketing, Marketing Automation, Web Design, Content Management Systems, Growth-Driven Design

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While all of the components discussed thus far in this series are important elements to include in any digital marketing strategy, today's list includes some of the most critical.

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Why You Should Take Advantage of Growth Driven Design through HubSpot Right Now

[fa icon="calendar'] Aug 9, 2016 9:09:23 AM / by Jeff Thomas posted in HubSpot Partner, Growth-Driven Design

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Growth Driven Design (GDD) is a website design or redesign philosophy centered around making small, incremental, data-driven changes or additions to a website in order to ensure that it is continually adapting to the wants and needs of your target audience and to the operational requirements of your business.

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Growth-Driven Design: A Better Approach to Effective Websites

[fa icon="calendar'] May 26, 2016 10:26:10 AM / by Eileen Hogan posted in Conversion Optimization, Web Design, Growth-Driven Design

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Your website is the cornerstone of your marketing efforts. You have, no doubt, spent countless hours and expended tremendous resources to bring it to its current state. And you will, in all likelihood, spend more hours and consume more resources to update it less than two years from now, even if it just went live. That is, unless you adopt an approach called Growth-Driven Design (GDD).

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Finding True Love in a Website Redesign

[fa icon="calendar'] May 10, 2016 7:00:12 PM / by Jeff Thomas posted in Web Design, User Experience, Growth-Driven Design

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Could I get a showing of hands, please? How many of you LOVE redesigning your website? Anyone?... There are reasons why so many of us hate even the idea of redesigning our website. Traditional website redesigns take an enormous amount of time, energy, and money, they are usually implemented late, involve budget overruns, and most often produce lack-luster results over the long haul. If that's the case with your most recent website redesign efforts, read on... because we believe there is a better way.

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