Can Priorities Change During an Engagement?

Yes. Flexibility is one of the primary reasons 30dps uses Story Points.

For example, a company may originally plan to use part of a month's allocation to build a new resource center. If an unexpected product launch becomes more important, those Story Points can instead be redirected toward the launch.

That change does not require a traditional change order simply because the priority changed.

This is especially useful for website optimization, HubSpot development, AI implementation, and custom software projects, where new information is often discovered during the work.